As an online business owner, sending out newsletters and marketing emails are a necessity, and the tool you use should make that process as easy as possible. SendinBlue has all the features and capabilities needed to send newsletters and marketing emails, making it an ideal solution for growing companies that rely on email marketing campaigns to build their brands and reach more customers online. Here’s what you need to know about SendinBlue before choosing it over other email marketing solutions.
What Is SendinBlue?
SendinBlue is a cloud-based email marketing solution that lets you send emails, track your campaigns and target specific audiences. It also offers an API for developers to integrate SendinBlue into their applications. SendinBlue has two main products: the first one is a mass email sender that integrates with ESPs, CRMs and other tools to help companies send out personalized messages. The second product is more of a toolkit for marketers who want to segment and prospect customers based on their behaviors or preferences.
Top Features Of SendinBlue
If you’re not already using SendinBlue for your business, you’re missing out on some of the best features out there! Here are the top features of SendinBlue that put it head and shoulders above other mail services.
- Marketing Automation: SendinBlue's marketing automation helps you automate your marketing, so you don't have to think about it. For example, SendinBlue can help you automatically send out promotional emails when someone clicks on your email link in their inbox. It also enables you to set up drip campaigns that will follow up with your contacts over a period of time.
- CRM Capabilities: SendinBlue CRM is a comprehensive service that helps you manage your contacts, track your leads and convert more of them into sales. It's an all-in-one solution that does the work for you, so you can focus on what really matters.
- Social Media Integration: SendinBlue is a complete solution for all your email marketing needs. It's easy to use, affordable and has a wide range of features. One of the best things about SendinBlue is that it integrates seamlessly with social media, which makes it very easy to share your latest campaign! This means that you can easily publish content across multiple channels at the same time with just one click. You also get unlimited newsletters and send as many messages as you want, which is great if you're looking to increase customer engagement or show appreciation towards your customers.
- SMS Marketing:With SMS marketing, you can have an instantaneous effect on conversions by using automated messages that remind recipients about time sensitive offers or products they've been meaning to purchase.
How You Can Integrate?
There are numerous plugins for SendinBlue that let you connect to other tools. SendinBlue is native to PrestaShop and WordPress. Additionally, SendinBlue may be combined with a wide range of technologies, such as analytics, LMS systems, and online courses.The fact that SendinBlue is a part of the Zapier library is a nice bonus. This implies that you can integrate it with countless other programmes! SendinBlue intends to introduce more apis in 2022 as well.
We hope that you have understood what SendinBlue is. So, do not wait; start using this now.